Table Top Displays that Make a Difference

One of the most overlooked and under appreciated products in the the trade show marketing inventory is the table top display.  Often, the table top display is put together with limited effort and the display is almost an afterthought. However, just because a show is smaller does not mean that your table top display is a second class citizen.  Today, I want to talk about some ideas that will help make your table top displays more effective...

I wrote a pretty detailed article about effective table top displays earlier in the year on our website.  I would refer to it for more detailed information.  Today, I want to provide some quick and simple thoughts.....

One of the most overlooked and under appreciated products in the the trade show marketing inventory is the table top display.  Often, the table top display is put together with limited effort and the display is almost an afterthought. However, just because a show or display is smaller does not mean that your table top display is a second class citizen.  Today I just want to talk about some ideas that will help make your table top displays become more effective...

I wrote a pretty detailed article about effective table top displays earlier in the year on our website.  I would refer to it for more detailed information.  Today, I want to provide some quick and simple thoughts. 

1. Remember that when you are exhibiting with a table top display, you have limited display space to work with.  Often times exhibitors try to cram an entire brochure on to a single table top display.  That is hard enough to do on a full height display and even more difficult to do on a table top display.  Keep the graphics simple and stick to your logo and a couple simple branding messages.
2. Table Covers can make your table top display much more effective and make your brand stand out.  Spend the extra dollars to add your logo and you will be amazed at how powerful your table top display is.
3. Maximize portability!  One of the great things about having a table top display is you don't have to lug around a full size exhibit.  Save your strength and your budget and select a light weight display and table cover that will accomplish your goals.  At displayit.com we created a new table top display package that makes use of a light weight Xpressions frame and super small shipping case to make transport a breeze.