One of the biggest challenges for exhibitors using portable exhibits is coming up with the right plan for 
trade show flooring. I wanted to go over some of the pros and cons of the the various trade show flooring options, so you could select the one that works best for you.
- Renting at the Show - This is the most convenient option. You simply rent your flooring from the show and it is setup and waiting for your when you arrive at the booth space. No need to ship it in or worry about setup. However, the rental carpet is very often worn and pretty bland. It will do nothing to improve the look of your booth. Plus, it can be pretty costly. It can cost almost as much to rent carpet for an event as it would to buy it. An important tip though when making this comparison don't forget to include shipping and drayage costs for the flooring to and from the event.
- Buy Standard Rolled Carpet- One of the most popular options is the traditional rolled carpet and padding. This provides a continuous color and traditional look that is still very cost effective. However, if you purchase a standard 10' wide roll of carpet and padding you will not be able to ship this via FedEx or UPS and that should be factored in your decision making process. Setup for traditional rolled carpet will also take longer than some of the modular options.
- Buy Modular Flooring - In the last few years a number of new modular flooring products have come on the market. You can choose from cost effective soft modular flooring, this is modular flooring that is created from the same material that flip-flops are made from. This option is very affordable and quick and easy to setup. There is also an option that has the same squares covered with carpet or a faux laminate. If you are interested in a higher end modular flooring option you should consider the flex floor to go or trade show carpet tile package called BruMod. These modular options are going to save on shipping and be much easier to setup then traditional rolled carpet.
Comments